Érika Baldiotti is a food educator with over 8 years of experience in infant feeding and a pioneer of BLW (Baby Led Weaning) in Brazil.

Creator of Mundo BLW, a reference in infant feeding, she developed the application

with the aim of assisting parents and specialists,

from the introduction of food to school age .

Mother of Olivia and Diana, Érika brings an approach that respects children's leading role, choices

individual and the connection with nature.

In addition to Mundo BLW, Érika is the founder of Editora Much, which specializes in launching books on families, parenting and child development.

and a company that is also part of the

Hestia Ventures ecosystem.